Blog Archives

Is The World Ready For Your Innovation?

As sustainability in business evolves, new innovations come on tap. But how do you know if the world is ready for the next leap forward?

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Posted in Uncategorized

Accelerating Innovation With Human Chemistry

BASF’s tagline is ‘Creating Chemistry’. How does this tie into sustainability and innovation? Turns out, the chemistry in question isn’t about molecules, but people.

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Can Your Brand See The Footprints Of The Future?

Tweet This story first appeared in Huffington Post April 27th, 2012. We live in a time of unprecedented chaos. Whether it’s economic, environmental, technological or cultural uncertainty, the world we inhabit isn’t easy for people, or brands to navigate. Comfort

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Posted in Brands, Current Affairs, Green Business, Innovation

BMW i, And The Rise Of The New Green Affluents.

BMW i is a new concept in mobility. More than that, it’s a brilliant execution on a futureproof insight. What’s the insight, and where did it come from?

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Posted in Brands, Green Business, Innovation

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